People using blogger.com for their blogging needs can rejoice as blogger has added a couple of new nifty features.

1. You can now verify all your blogs automatically using webmaster tool verification on Google Webmaster’s Tool.
2. Star Rating can be added below each post for better user interaction.
3. Import/Export button enables you to backup your blog into a single XML file.
4. You can embed a comment form with support for Open id & Google Account Authentication.
5. Images can be dragged & dropped for better image placement & better HTML handling.

Google has proposed a new standard for making AJAX-based websites crawlable. By making this content available for crawling and indexing the web results could improve significantly.

Although AJAX-based websites are very popular with the users, there was a time when search engines were not able to access any of the content on them. Earlier, almost 70% of the websites use JavaScript in some form or another. And most of that JavaScript is not AJAX, but the better that search engines could crawl and index AJAX, the more that developers could add richer features to their websites and still show up in search engines.

There are goals that we can achieve with this proposal are:
• Minimum changes are required as the website grows
• There would be no cloaking and users and search engines will see the same content
• Search engines can send directly AJAX URL to the users.
• Site owners can verify their AJAX website whether it is rendered correctly and thus the crawler has access to all the content

Now you can manage your reputation through search engines in any of below three methods.
Firstly, in reputation management one has to be preemptive. You must think twice before you put your personal information online.
Secondly, you can remove the negative comments from the site where its appearing and if you cant remove it yourself then you can contact the site’;s webmaster and ask them to remove the content or the page in question. After the content has been removed, you can expedite the removal of that content from Google using our URL removal tool.
Thirdly, proactively publishing the information. Sometimes you are not able to remove the negative comments and the site’s webmaster has refused to take down the content in question. If someone posts a negative review of your business or on you then site might not willing to remove that posts then you won’t be able to remove the negative listing completely but you can reduce its visibility in search results by proactively publishing the useful and positive information about yourself or your business and in this way you can reduce the visibility of negative comments from the search results.

Google has just announced a new Google Labs Feature called Social Search.

From what can be gathered the bottom of Google search results will have social networking information of your friends & their updates. The information will be pulled from Social Networks connected to Google Profile

If you have more profiles you’ll see more information

This feature will also affect Image Results. The feature will be integrated with Google Image Search & results will be made more relevant using Social Networking Data.

The feature will be launched in a few weeks.

On 8th oct Sprint Wireless announced their new Samsung Intrepid phone with a new voice user interface from Tellme. This new interface will allow users to search the Web with bing by speaking the search query. Although google has been doing this already, seems like bing is trying hard to catch up the race.The Intrepid is available since October 11 for $149.99 with a two-year contract and after a $100 mail-in rebate. User rating till now is going excellent for this product. This Samsung phone also supports a number of Sprint services, including Sprint Navigation, the Sprint Music Store, and Sprint NFL Mobile. Also users can also download more apps through the new Windows Marketplace for Mobile.

If you are an upcoming webmaster & dosen’t have knowledge of web analytics. Now you can rejoice as
Recently, Google has started this service of google analytics moderator that can answer queries on analytics or any doubts that you have.
the link is http://moderator.appspot.com/#16/e=def3a
The answers are given in a video and is a very convenient and useful. People can even cast their votes in response to a particular query.

Earlier, we could advertise our business on You Tube through Promoted Videos, and now we can advertise with Promoted Videos directly through AdWords.

If you have a video about your business, Promoted Videos allow you to drive viewership of your videos by targeting the hundreds of millions of searches that happen on You Tube every day. You can also use Promoted Videos to have your videos appear on the You Tube homepage, video watch pages, and across the AdSense network.

To get started in your AdWords account:

1) Select Display Ad Builder >>Video>>You Tube Promoted Videos Template
2) Create your ad text
3) Select your video
4) Choose your thumbnail
5) Save your ad

Google is introducing new parameter to measure the performance of a display ad. Google named it Campaign Insights. It would provide reliable data about improvement in campaign brand awareness, active user’s interest for particular product or service. Campaign Insights will compares data from two group sets: a large group of who saw a particular ad, with an equivalent sized group that did not see the ad. It would then measures the difference in searches and visits to your website between the two groups. With this insight, you can establish how well your display ad campaign is working beyond just clicks. As of today, Campaign Insights is available across the Google Content Network for larger display ad campaigns in the US and UK.

Many of you might have notice the image ads running on Google Content Network. At the bottom of the image ads there a notification “ Ads by Google “ that clearly states that the ads are being run by Google Network . It helps users in identifying from where the ads came from.

With each passing day more & more advertisers are using different format to promote their products. In order to boost creativity & productivity Google will now display an “i” symbol instead of “ Ads by Google “ This “ i “ symbol will expand when the user hovers over it. From now on this symbol will appear on all rich media ads that is being displayed in ad words & ad sense units.